Instagrammable Beauty: The best accounts to follow

Instagram is total heaven for the beauty junkies among us. We chart the top accounts to follow if you love all things make-up, skincare and haircare.

1. NARS @narsissist

If you’re a NARS fanatic (much like the entire team at GLAMOUR HQ), you MUST follow this genius Instagram account. You’ll be first to hear about new product launches and beauty trends with this one, but, be warned, it may not be an entirely good influence on your bank account…

2. Rose Gallagher @mixedgemsbeauty

Rose is a beauty personal shopper at Selfridges, and therefore hears about all the great new launches first. The blogger, who writes about her beauty experiences on her website, also shares all of the most exciting new makeup news via her Instagram to thousands of followers. If you’re a beauty junkie, this one’s for you.

3. Vivianna Does Makeup @viviannamakeup

Anna is one of our favourite beauty bloggers, and her Instagram page is filled with birds-eye view make-up layouts, as well as outfit posts and selfies. A necessity for beauty lovers.

4. Cult Beauty @cultbeauty

Cult Beauty is a website that offers shoppers the absolute best in beauty, as its name suggests. Its Instagram page will make you lust after the hottest releases and want to follow the coolest seasonal trends.

5. GLAMOUR UK @GlamourUK

Biased? Us? Well, maybe a little. But if you love makeup, our very own Instagram page is the perfect place to have a leisurely scroll and get some beauty inspiration. You’ll also be the first to know about our seasonal beauty boxes, and to watch our exclusive #GLAMOURtries video series.

6. Charlotte Tilbury @ctilburymakeup

Renowned makeup artist Charlotte Tilbury launched her line a couple of years ago and ever since it has become a firm favourite among celebrities, bloggers and beauty editors alike. Charlotte’s Insta-account not only features her products and ways to use them, but also offers a peek into her glam life, supermodel pals et al.

7. Sephora @sephora

Wondering which beauty bits are making it big stateside? Then this is the perfect page to follow. Certain items are often released across the pond before they are in the UK, so it’s always exciting to see what may be available here in coming months.

8. Jen @beautyjunkieLDN

By following blogger Jen, you will be at the forefront of the beauty industry. Attending all of the most exciting beauty launch events and reporting from the frontline, she promises an exciting Instagram experience for all fellow beauty junkies.

9. Space NK @spacenk

Many of the best beauty brands reside within the walls of your local Space NK branch… which is why their Instagram is a truly ace haven for makeup-a-holics.

10. Pat McGrath @PatMcGrathreal

One of the most influential makeup artists in the world, Pat has worked with numerous high-end brands and some of the most exciting makeup lines around. Add her on Instagram to follow her incredible work and get a view into life as a top artist.

11. Bleach London @bleachlondon

If colourful, fun locks are your thing, this account is for you. Bleach posts regularly, including pictures from their salons, their loyal customers and fans and of their products. WARNING: you may want to run out and dye your hair bright purple after scrolling through their feed.

12. Lisa Eldridge @lisaeldridgemakeup

Lisa Eldridge is of course another highly influential and successful makeup artist who is at the forefront of the beauty industry. Her work and favourite products showcased on her Instagram page are sure to delight.

13. Sarah Bland Barbuto @SarahBland

The nail artist to stars such as Beyonce, Sarah Bland is an expert when it comes to cool colours, shimmering glitters and pretty patterns. She’s also one of the nicest, coolest girls we’ve met!

14. SokoGlam @sokoglam

Charlotte Cho, author of The Little Book of Skincare and co-founder of Soko Glam, the destination for Korean beauty, is a highly knowledgable author and skincare expert. The Soko Glam Instagram page is full of exciting new Korean products and aspirational photos.

15. Dominic Skinner @dominic_mua

If you’re obsessed with Mac makeup, and love to hear about the latest products from the brand, along with the latest techniques, you NEED to give this guy a follow.

16. Alessandra Steinherr @AlexSteinherr

Beauty Director at GLAMOUR, Alessandra is the expert in all things beauty, from skincare to hair. Follow Alex for the ultimate insider beauty news and updates.


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